White that stays clean
The crinkled petals open pure white and gather in generous terminal flower clusters.
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It flowers so generously, you may suspect it is showing off on purpose 😉
Family: Lythraceae · Pot diameter: 19cm (3L) · Height: 40cm
Lagerstroemia indica With Love® Virgin (‘Milabla’) turns a sunny setting into a luminous summer scene, with pure white, softly ruffled flower clusters appearing to float above dark foliage. Its compact, full outline feels polished without becoming heavy. This is the bright white flowering accent that calms stronger colours, lifts an entrance and instantly gives a terrace or garden a considered, premium finish.
Flowering begins in summer and, while the weather remains warm, fresh waves may continue into autumn. The blooms retain their clean white tone, while the dense branching provides a handsome framework between flowering flushes.
White bloom, dense branching and a long season of interest come together in a small but highly expressive crape myrtle.
The crinkled petals open pure white and gather in generous terminal flower clusters.
Numerous upright shoots build a dense shrub that looks balanced from every side.
The clusters stand above the dark green base, creating a crisp luminous contrast.
Why you will love it: it delivers the effect of a lavish white-flowering shrub in a scale that remains elegant and versatile.
Place in full sun near an entrance, seating area or the front of a border where the white clusters can be seen clearly. Allow roughly 50–60cm from neighbouring compact plants for an uncluttered outline.
The white flowers act as a luminous bridge between fine grasses and cool blue or purple blooms.
Full sun in a warm, sheltered position for a generous floral display.
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
Deciduous; established plants tolerate about −15°C, but young container plants benefit from protection during severe frost.
Crape myrtle is not considered toxic to dogs or cats, but it is not intended for consumption.
Full sun in a warm, sheltered position for a generous floral display.
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
Fertile, organic, deep and very well-drained soil or growing mix.
Apply a light balanced feed in early spring; excess nitrogen promotes leaves at the expense of flowers.
Deciduous; established plants tolerate about −15°C, but young container plants benefit from protection during severe frost.
Remove dead, weak or crossing wood in late winter and shape only lightly before new growth begins.
Crape myrtle is not considered toxic to dogs or cats, but it is not intended for consumption.
Sparse flowering often points to insufficient sun, a cool summer or excessive nitrogen feeding.
During the first year the plant builds roots and short structural shoots.
New lateral branches fill the centre and increase the number of flowering tips.
The mature summer canopy carries abundant terminal white clusters.
At maturity, Lagerstroemia indica With Love® Virgin (‘Milabla’) forms a compact, freely branching shrub with a white summer canopy. Its restrained scale brightens an entrance or the front of a border without overwhelming it.
The two studies connect early root establishment with the mature white flowering cloud.
What to expect after planting: During the first season, root establishment comes before the fullest flower display. As new shoot tips multiply, the white summer canopy becomes richer and more even from year to year.
The story of Lagerstroemia indica ‘Milabla’, now marketed as With Love® Virgin, began in 1998 in Piero Frangi’s breeding programme at Vertemate con Minoprio, Italy. Seeds produced by the open pollination of 33 unnamed, unpatented proprietary plants were pooled and sown. In 1999, Frangi singled out one unique white-flowered seedling from the resulting population. Because the seed had been pooled and pollination was open, its exact parents remain unknown.
The selection combined a well-branched habit with early, extended flowering, white flowers, good tolerance of powdery mildew and observed frost resistance. That same year, Frangi began propagating it by stem cuttings at Vertemate con Minoprio; successive generations retained its characteristics true to type.
‘Milabla’ was submitted for EU plant variety protection on 28 May 2014 and for a US plant patent on 19 November 2014. It joined the With Love® series as Virgin, one of the series’ five colour selections.
US Plant Patent PP26,876, naming Frangi as inventor and Fondazione Minoprio as assignee, was granted on 28 June 2016. EU plant variety right 47221 followed on 3 July 2017.
The white inflorescences are branched thyrses at the tips of current-season lateral shoots, so fresh growth builds the flowering framework.
Each flower usually carries six kidney-shaped petals on slender claws, with strongly undulate, toothed margins that create the crêpe texture.
Six specific answers covering position, water, soil, space and correct seasonal care.
Full sun in a warm, sheltered position for a generous floral display.
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
Fertile, organic, deep and very well-drained soil or growing mix.
An established plant commonly reaches about 60–100cm high and 40–60cm across, with natural variation between sites.
During warm summer weather, with further flushes possible into autumn while conditions remain mild.
Yes. This selection is valued for a clean white tone that changes very little as the flowers mature.