A violet flowering cloud
Generous terminal clusters carry a violet to purple tone and a light, crinkled texture.
Lagerstroemia 'With Love Eternal '® 19cm
Normal price
€15,00
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Lagerstroemia indica With Love® Eternal (‘Milavio’)
Wave after wave of violet flowers. Simply irresistible! 💜
- Violet-purple flowers
- Compact shrub
- Summer waves of colour
- Plantarium Silver 2015
Lagerstroemia indica With Love® Eternal (‘Milavio’) fills summer with abundant violet to purple flower clusters, like a vivid cloud of colour above a dense dark green base. Its compact, freely branching outline feels full and polished without overwhelming the setting. On a sunny terrace or near the front of a border, it becomes an immediate floral focal point, drawing the eye and bringing luxurious, joyful energy to the planting.
Crinkled petals gather in terminal clusters and open successively through the warm season. Before leaf fall, the foliage may move through yellow, orange and red tones, adding a second chapter of colour after flowering.
Lagerstroemia indica With Love® Eternal (‘Milavio’) received a silver medal at Plantarium in 2015.
What makes it special
Violet flowers, compact branching and warm autumn foliage provide colour across two successive seasons.
Dense upright base
Numerous shoots form a compact shrub that supports the floral display clearly.
Autumn continuation
After flowering, the deciduous leaves may warm to yellow, orange and red.
Why you will love it: it combines vivid summer flowering and warm autumn colour in a dense, small-scale shrub.
In the garden & on the balcony Placement & plant combinations Violet focal point · full sun · mature spread 40–60cm.
A violet focal point
Place in full sun in a statement pot, by an entrance or at the front of a border, with darker green foliage behind to intensify the purple. Allow roughly 50–60cm of clear width.
Purple and silver
The violet clusters gain depth beside silver foliage and low flowers in gentle pink.
- Stachys byzantina — a silver velvety base beneath the violet flowers.
- Gaura ‘Geyser Pink’ — airy strokes of soft pink around the compact shrub.
- Festuca glauca ‘Elijah Blue’ — cool fine tufts that echo the purple tones.
Care at a glance
Light
Full sun in a warm, sheltered position for a generous floral display.
Watering
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
Climate & hardiness
Deciduous; established plants tolerate about −15°C, but young container plants benefit from protection during severe frost.
Safety
Crape myrtle is not considered toxic to dogs or cats, but it is not intended for consumption.
Detailed care Complete care guide Eight practical points for abundant violet flowers and compact branching.
Position
Full sun in a warm, sheltered position for a generous floral display.
Watering
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
Soil
Fertile, organic, deep and very well-drained soil or growing mix.
Feeding
Apply a light balanced feed in early spring; excess nitrogen promotes leaves at the expense of flowers.
Seasonal behaviour
Deciduous; established plants tolerate about −15°C, but young container plants benefit from protection during severe frost.
Pruning & clearing
Remove dead, weak or crossing wood in late winter and shape only lightly before new growth begins.
Safety
Crape myrtle is not considered toxic to dogs or cats, but it is not intended for consumption.
Reading the plant
Sparse flowering often points to insufficient sun, a cool summer or excessive nitrogen feeding.
Development over time How the violet cloud develops Three stages from root establishment to flowering and the autumn finale.
Root establishment
The young crape myrtle first invests in roots and a short structural framework.
Many flowering tips
Lateral branching thickens and creates more points for summer flower clusters.
Flowers and an autumn finale
The violet summer cloud is followed by warm colour before leaf fall.
Mature habit & dimensions
established mature plantHeight 60–100cmSpread 40–60cmCompact upright shrub
At maturity, Lagerstroemia indica With Love® Eternal (‘Milavio’) retains a compact upright base beneath violet flowers, followed by warm autumn colour. It provides a vivid accent in a statement pot or front border without casting bulky shade.
Form through time
two real statesReal change in habitViolet flowers and warm autumn colour
Root establishmentThe young crape myrtle first invests in roots and a short structural framework.
Flowers and an autumn finaleThe violet summer cloud is followed by warm colour before leaf fall.
The two studies connect early establishment with the mature violet and autumn display.
What to expect after planting: After root establishment, each warm season adds more flowering tips. The violet summer cloud becomes denser, then yields to the warm autumn finale.
History & origin Cultivar origin Piero Frangi · Vertemate con Minoprio, Italy · selected in 1999
The story of Lagerstroemia indica ‘Milavio’, now marketed as With Love® Eternal, began in 1998 in Piero Frangi’s breeding programme at Vertemate con Minoprio, Italy. Seeds produced by the open pollination of 33 unnamed, unpatented proprietary plants were pooled and sown. In 1999, Frangi singled out one unique violet-flowered seedling from the resulting population. Because the seed had been pooled and pollination was open, its exact parents remain unknown.
The selection combined a well-branched habit with early, extended flowering, violet flowers, good tolerance of powdery mildew and observed frost resistance. That same year, Frangi began propagating it by stem cuttings at Vertemate con Minoprio; successive generations retained its characteristics true to type.
‘Milavio’ was submitted for EU plant variety protection on 12 May 2014 and for a US plant patent on 19 November 2014. It was first sold in France on 15 March 2015 as With Love® Eternal and received a Silver Medal at Plantarium 2015; the jury praised its compact habit, healthy appearance and profuse flowering even in the Dutch climate.
US Plant Patent PP26,877, naming Frangi as inventor and Fondazione Minoprio as assignee, was granted on 28 June 2016. EU plant variety right 47219 followed on 3 July 2017.
Greenleaf for Plant Nerds Science nobody asked for Botanical details for anyone curious about what lies behind the plant’s appearance
Terminal thyrses on new growth
The violet inflorescences are branched thyrses at the tips of current-season lateral shoots, so fresh growth builds the flowering framework.
Six stalked, crinkled petals
Each flower usually carries six kidney-shaped petals on slender claws, with strongly undulate, toothed margins that create the crêpe texture.
Frequently asked questions
Six specific answers covering position, water, soil, space and correct seasonal care.
01What position suits Lagerstroemia indica With Love® Eternal (‘Milavio’) best?
Full sun in a warm, sheltered position for a generous floral display.
02How should Lagerstroemia indica With Love® Eternal (‘Milavio’) be watered?
Maintain even moisture during establishment and summer heat, while allowing complete drainage between waterings.
03What soil does Lagerstroemia indica With Love® Eternal (‘Milavio’) need?
Fertile, organic, deep and very well-drained soil or growing mix.
04How much room does Lagerstroemia indica With Love® Eternal (‘Milavio’) need at maturity?
An established plant commonly reaches about 60–100cm high and 40–60cm across, with natural variation between sites.
05What colour are the flowers?
Violet to purple, with modest natural shifts in intensity according to light and flower age.
06When does the foliage change colour?
Before leaf fall it may develop yellow, orange and red shades.
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Every order is prepared with care so your plant arrives upright, secure and safe.
Individual protection
Plants in pots with a capacity of 3 litres or more are placed in individual boxes that hold the pot securely and reduce the risk of tipping over.
Sturdy packaging
We use reinforced cardboard designed to protect against impacts and vibration during transport.